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Materialise Launches Luxura Finish for Wearables
Leuven, Belgium. April 28 2016, Materialise NV (NASDAQ: MTLS), is proud to be launching a new premium consumer-grade finishing degree that delivers a superior finish and performance ideal for wearables. Available in fifteen contemporary colors the new finish is designed to deliver the ideal aesthetic, tactile feel and quality assurance that wearable products require. The finish has a silk-like surface smoothness with in-depth color permeation, and offers the necessary performance characteristics – durable, skin-contact safe, perspiration-proof, UV-resistant – that a wearable product requires.
Materialise developed the finish in response to increasing interest from the eyewear and wearables sectors to create additive manufactured solutions that stood up to the high aesthetic and performance standards these industries demand. Luxura is for brands and designers that have a desire to take advantage of the design freedom and mass customisation opportunities of 3D printing for their wearable solutions and create a product with a premium look and feel. Luxura can also be color matched on request for those brands looking for something truly unique.
Commenting on the new finish, Alireza Parandian, Business Developer, Materialise, said: "We understand that when creating consumer products the look and feel is of absolute priority. It needs to attract attention and draw the consumer, reflecting the high-end quality of the brand. With Luxura we have created a finish that engages the senses and can stand out in the competitive landscape of wearables and consumer products."
Materialise worked with consumer brand partners, to develop Luxura to ensure that the end-result reflected the quality of their brands, and gave them a solution they could take to market. Parandian continued, "There is a perception with 3D printing that the finished products cannot compete with products made via traditional manufacturing methods and materials. We have worked hard to dispel this view, and demonstrate how, through collaboration, we can deliver solutions that blend the traditional craftsmanship approach with the cutting-edge innovation of 3D printing to make desirable products."
Luxura is available now – to learn more and see the full range of colours, visit the Materialise website.
About Materialise
Materialise incorporates more than 25 years of 3D printing experience into a range of software solutions and 3D printing services, which together form the backbone of the 3D printing industry. Materialise's open and flexible solutions enable players in a wide variety of industries, including healthcare, automotive, aerospace, art and design, and consumer goods, to build innovative 3D printing applications that aim to make the world a better and healthier place. Headquartered in Belgium, with branches worldwide, Materialise combines the largest group of software developers in the industry with one of the largest 3D printing facilities in the world. For additional information, please visit: www.materialise.com.
About Materialise's Manufacturing Division
Materialise Manufacturing empowers 3D printing customers, both rapid prototyping and additive manufacturing, to keep tight production deadlines and meet the quality standards of even the most demanding industries. The division's designers and engineers work closely with customers to co-create new products and applications that make meaningful use of 3D printing. Two web platforms, Materialise OnSite for industrial orders and i.materialise for small businesses and consumers, offer easy access to one of the largest and most complete 3D printing facilities in the world. In addition, a certified manufacturing environment caters to customers who operate in highly regulated markets. For more information, please visit: http://manufacturing.materialise.com/
Press Contacts:
Vanessa Palsenbarg
Corporate Communications Manager
T: +32-16-396-637
Twitter: @MaterialiseNV